Adorno, T. W. (). Freudian theory and the pattern of fascist propaganda. Psyche: Zeitschrift für Psychoanalyse und ihre Anwendungen, 24(7), Written in , this essay systematizes Theodore Adorno’s extensive work in the s, informed by psychoanalysis, on the mass psychological base of. Adorno begins by approaching the Freudian descriptions and the .. Adorno’s “ Freudian Theory and the Pattern of Fascist Propaganda”.

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Freudian Theory and the Pattern of Fascist Propaganda

The hypnotist appears to the patient as a dangerous personality to whom the only possible response is passivity or surrender of the will. The masses believe they are loved by their leader, and have no other loves or dependencies, making them strong, masterly and independent. In all patter there is nothing obsolete, nothing which is not still alive among ourselves.

Freud fasciwt the collapse of the individual, and this led to an interest in the vulnerability of the ego to outside pressures. As we seem to have come to see, it is difficult to say something new about fascism. This is a microscopic moment in the overarching argument of The Authoritarian Personality.

Fascists found it much easier to exploit petty advantages of the status quo, rather than to attempt a real critique of it: Benigno Aguirre marked it as to-read Sep 26, Narcissism and idealization are also important themes, allowing a collective projection on to leaders: Again, as I always say, this is on a case-by-case basis.

Individuals do not dare to reason it out—like hypnotized subjects, they like and want to play it as a game, knowing it’s really phony all the time. Leaders have to be ordinary in order to enable realistic identification with them and to permit narcissistic projections. You do not currently have access to this content. Unreliable translations hampered pattwrn initial reception of Adorno’s published work in English speaking countries.


Freudian Theory and the Pattern of Fascist Propaganda by Theodor W. Adorno

No trivia or quizzes yet. The essay further demonstrates the interrelationship of the Frankfurt critique of mass culture and the Institute’s fascism theory. In this vein, I will try to say something about what I think I hear in the clinic in relation to some of these questions concerning love and group psychology.

VolumeIssue 4. Kanton added it Nov 20, This conflict results in strong narcissistic impulses which can be absorbed and satisfied only through idealization as the partial transfer of the narcissistic libido to the object. The first two were on men and the special type of object Madonna, whore, and the helpless woman might be put into contrast with the half-omnipotent leader identificationand the universal tendency towards self-debasement in the sphere of love, which might also be thought about with mass psychology.

Seda marked it as to-read Apr 28, People like Goebbels should not be seen as evil geniuses, because their actual operations were rather crude and superficial.

The masses want to develop such a relation because they have strong egos but blocked attainments [echoes of an anomie theory in here? It follows that we should analyze the structure and system, using a theoretical frame of reference based on Freud’s work Group Psychology and the Analysis of the Egowhich actually anticipated fascism and signaled a shift from individualist analysis in Freud.

Fascist leaders tried to build on this relation.

Expressions of a Fascist Imaginary | South Atlantic Quarterly | Duke University Press

Here’s some intellectual diversion from the impending nuclear catastrophe: This, again, falls in line with the semblance of the leader image to an enlargement of the subject: David marked it as to-read Nov 29, Research Article October 01 Robyn Marasco Robyn Marasco. As religion declines, the process remains as a kind of social structure, and can be provided with content by pseudo arguments like those involving race. This is only possible because the appeal was unconscious rather than rational, and this explains the vagueness of propaganda.


To ask other readers questions about Freudian Theory and the Pattern of Fascist Propagandaplease sign up. Themightycheez rated it it was amazing Mar 08, Adorno argues that this produces the characteristically fascist form of massification, and that there are other forms of massification and social reintegration].

Fascism did not spontaneously release psychological forces, but it did involve deliberate manipulation, and, despite all the themes of revitalization, it promoted an artificial regression, through psychological manipulation of a specific kind—externalizing the unconscious and projecting it on to leaders instead of individuals, the opposite aim of psychotherapy which attempts to develop individual rational control of the id and so on.

Theodor Adorno: Freudian Theory and the Pattern of Fascist Propaganda (1951)

How can they go against their self-interest? How were fascists able to become skilled enough to do all this? Focusing attention on out groups acts as a safety valve preventing self criticism.